Learn how to analyze the performance of the affiliate tools placed on your website by Emerald.
You can check and analyze statistics for all tools placed by Emerald on your websites in total and separately for each website.
Statistics can be found on the Emerald page in your Travelpayouts account
Total Statistics
By default, the Overall tab will be launched containing the total statistics for all tools placed by Emerald on all of the Projects where it is activated.
Overall performance includes the following information:
- Unique users — the number of unique users who visited your blogs. The parameter is calculated based on the user’s IP address.
- Page views — the total number of times the pages on your websites that Emerald is monetizing were viewed during the selected time period.
- Potential earnings — the earnings you will receive from pending bookings if the brands confirm them.
- Earnings — earnings that your website pages, monetized by Emerald, generated within the chosen period.
Below you will find a table with statistics for the affiliate tools inserted by Emerald to the pages of your blogs with the following:
- Time filter — the data on the page can be filtered by time period.
- Date — the date of interaction with a partner instrument.
- Processed pages with traffic — the number of pages monetized by Emerald that drove traffic (visits, views, clicks, etc.).
- Clicks — the number of clicks on affiliate tools and links.
- All bookings — the total amount of bookings made.
- Confirmed bookings — the number of completed and paid bookings.
- Pending bookings — the total amount of bookings made.
- Potential payouts — displays the total (potential) earnings from bookings including the ones with a Pending status.
- Payouts — the earnings received by the partner from the paid bookings.
Statistics by website
To see the performance for each website individually, select a Project on the left bar below the Overall section:
Statistics for a given Project will be launched in a similar overview:
On the top of the page, you will find the total statistics for a given Project:
- Unique users — the number of unique users who visited your blog. The parameter is calculated based on the user’s IP address.
- Page views — the total number of times the pages on a given website, which are monetized by Emerald, were viewed within the chosen period.
- Potential earnings — the earnings you will receive from pending bookings if the brands confirm them.
- Earnings — earnings that your website pages, monetized by Emerald, generated within the chosen period.
Below you will find a table with statistics for the affiliate tools inserted by Emerald to the pages of a given blog:
- Time filter — the data on the page can be filtered by time period.
- Date — the date of interaction with a partner instrument.
- Processed pages with traffic — the number of pages monetized by Emerald that drove traffic (visits, views, clicks, etc.).
- Clicks — the number of clicks on affiliate tools and links.
- All bookings — the total amount of bookings made.
- Confirmed bookings — the number of completed and paid bookings.
- Pending bookings — the total amount of bookings made.
- Potential payouts — displays the total (potential) earnings from bookings including the ones with a Pending status.
- Payouts — the earnings received by the partner from the paid bookings.