Why may a Project not be accepted to some programs?

Some affiliate programs on Travelpayouts require a Project review before granting access to their tools. During this review, we check whether your Project meets the brand’s requirements, the program rules, and the platform policies.

If your Project does not meet these requirements, the program may remain unavailable.

In this article, we go through the most common reasons and what you can do next.

1. Too little travel content or original content

Brands want to work with projects that help users plan trips, choose destinations, compare options, or find useful travel-related information.

Your Project may not pass the review if it looks empty, abandoned, or does not provide clear value to users. If you run a blog, it is important to have enough published travel-related materials, and the Project itself should look active and regularly updated.

Once you improve the Project and add more relevant content, you may be able to submit it for review again, if this option is available.

2. The Project audience does not match the program

Brands look for partners whose audience matches their product and market. This includes the language, countries, and geography of your audience.

If your Project does not match the program’s target market, access may not be approved.

3. The audience size is too small

For some Project types, not only content matters, but also the audience size. If the Project does not yet have enough regular users, the program may remain unavailable.

The minimum requirements depend on the Project type:

  • for websites — from 1,000 active users per month;
  • for cashback services and coupon websites — from 20,000 active users per month;
  • for AI projects — from 5,000 active users per month.

If your Project’s audience is below the minimum threshold, access to some programs may be unavailable. In this case, we recommend continuing to develop the Project, grow your traffic, and return to the program later, if resubmission becomes available.

4. The Project does not comply with the program rules

Before starting to work with a program, make sure to read its terms carefully.

A program may remain unavailable if your Project violates the brand’s or platform’s rules. For example, this may happen if the Project uses prohibited promotion methods, unsuitable advertising materials, or content that is not allowed under the program rules.

5. We could not confirm that the Project belongs to you

Sometimes a Project looks suitable, but the contact details in your Travelpayouts account do not match the information on the website or channel.

In this case, you may be asked to confirm that the Project really belongs to you. For example, you may be asked to add Hello TP to the About section of your YouTube channel or messenger channel.

Once ownership is confirmed, you may be able to submit the Project for review again.

6. Your Project type is not suitable for the program

Each brand has its own requirements for the types of resources it is willing to work with. For example, some brands work only with websites and do not accept projects based on social media pages or messenger channels.

If your Project type does not match the program requirements, your Project may not be approved for this program.

Can a Project be reviewed again?

Next steps depend on the reason why the Project was not accepted.

  • If the issue can be fixed, the Request review button will be available in My Programs → Others tab

    Important! Make the required changes to your Project and submit it for review again when this option becomes available.

    Make sure to select the correct Project on the top bar.
  • If your Project is not suitable for a specific program because of its Project type, topic, audience geography, audience size, or other brand requirements, resubmission may not be available. In this case, use tools from another brand in the same category that is already available to your Project.

What to check before requesting another review

Before submitting your Project for review again, make sure that:

  • you have fixed all the issues shown in My Programs → Select the Project → Others;
  • your Project contains enough original content;
  • your Project helps users solve a clear task: plan a trip, choose a destination, compare options, or find useful information;
  • your Project looks active and regularly updated;
  • the correct Project type is selected;
  • your Project’s topic, language, and audience match the program;
  • your Project’s audience meets the minimum requirements for active users per month, if they apply to your Project type;
  • your Project complies with the program rules;
  • you can confirm ownership of the Project, if necessary.