Additional marker (Sub id)

Additional marker (sub id)

An additional marker (sub id) is a parameter that allows tracking sales separately for each traffic source/promo material.


Say that you are using several different promo materials on different parts of various sites: a search module in the sidebar, links to ticket searches in site articles, a banner in the footer, etc.

To get separate statistics for each promo material, you need to make use of additional markers.

The maximum length of an additional marker - 32 characters. 

Statistics on additional markers (sub id)

For statistics on additional markers, go to Report -->Sales report. Information can be grouped by markers.

Example: of how to place an additional marker in a link:, where “sidebar” is the additional marker.

In the form builder, the additional marker is set using a special field. You should enter only the marker in the field, without any additional characters. The marker can contain numbers, latin letters, underscores (_), and hyphens (-).

Creation of a text link is similar in this regard: an additional marker can be added to a link through the form builder on the affiliate account page.

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