How to start using affiliate tools

You have joined the Travelpayouts platform, but what to do next? How to start using affiliate tools and earn rewards?

The answer depends on what you have to work with. Let’s take a look at the three most common scenarios.

Remember that to start using tools, you need to sign up for the Travelpayouts, create a Project, and connect to at least one program. Find out more in our Step-by-Step guide.

You don’t have a website

Even if you don’t have a website, you can still earn money with Travelpayouts.

Use affiliate links

  • Go to the Links tab inside any connected program
  • Copy and customize your link
  • Share it across your channels

Each affiliate link contains your partner ID. You’ll earn commissions on bookings made via your links.

Where can you share your links?

There are many places where one can post affiliate links — we will be listing only some of them. However, keep in mind that it is not enough to simply place a link somewhere on the Internet. After all, your earnings are based not on the number of clicks you get, but on the number of tickets that are booked. Thus, it is very important to choose the right places for posting them.

Channel Tips
YouTube You can add your affiliate links in the descriptions of your videos.
Travel forums You can put links in the text of your messages, but do this smartly and sparingly; otherwise, you risk being banned by forum moderators. Use forum signatures. One possible way of wording your link is "When looking for plane tickets, I use Aviasales"
Relevant blogs Leave helpful comments with subtle link placement.
Social networks Share on Instagram, Facebook, X —  make it natural and informative.
Email newsletters Send destination tips or deals with booking links.

You already have a website or blog

Great — you have more ways to earn! Use a mix of tools to engage readers and boost conversions:

  • AI tools
    • Emerald Your smart AI assistant that analyzes your content and suggests the most relevant tools, links, or blocks to add. It helps you monetize faster, avoid manual link building and improve content-tool relevance.
    • LinkSwitcher If you already have a blog with links to travel brands, LinkSwitcher can automatically convert them into affiliate links. 
    • Content analytics — Analyze the performance of your website page by page, check conversions, and decide on the best strategies.
  • Links — Place links in the text of relevant articles or at the end of publications. These links will be popular with visitors when you write articles about travel or foreign countries.
  • Widgets — Post interactive elements on your website. For example, it can be a hotel search form where users will be able to choose a destination and dates. You can customize the design and content of the widget to match your website better.
  • White Label This tool is used when search results must be displayed on the same website that hosts the search form. Unlike widgets, where users are redirected to the brand’s website after performing the search, White Label is basically your own website that allows performing all actions without leaving the page. 
  • WordPress plugin If your blog is powered by WordPress, install our special plugin to help visitors look for tickets.
  • APIs Our affiliate API allows for the obtaining of data on ticket prices, airports, cities, and countries.

Learn about these and other affiliate tools on our website in the Affiliate tools section.

You don’t have a website but are ready to create and promote one

Starting from scratch? Here’s a quick roadmap:

  1. Learn HTML/CSS basics (or use WordPress)
  2. Buy a domain and hosting
  3. Choose a CMS (like WordPress or another)
  4. Start posting content — articles, tips, guides, etc.
  5. Monetize with Travelpayouts affiliate tools
  6. Promote your site to attract visitors

You can learn about all the stages of creating your own website by downloading the instructions 10 easy steps to create a website.

Where can I get content?

You can create your own content for your website. Share stories about your travels and experiences in other countries/locations (your site does not actually have to be a "travel website"; any topic will work). If you aren’t traveling a lot or don’t love to write, contract with professional copywriters for article-writing services. You can find these wordsmiths on freelancer websites and specialized online markets.

Before ordering the first article, check out the author’s portfolio. It’s important that you like what they write! Do not create text for the sake of text. If your articles aren’t interesting, visitors will not come back to your website. (Some say that search engines bump to the top of those websites that have good retention of visitors.)

With that in mind, it’s better to gradually add content to your website, with high-quality, interesting articles. Put photos in your articles and break them up with subject headings. This improves the flow of reading for visitors and makes your article more attractive to search engines.

More information about perfect content can be found in our guide.

We hope this information will help you find a convenient, effective way of working with our affiliate network. Good luck!

Summary

You have... Tools to use
No website Affiliate links
Blog or site All tools (LinkSwitcher, Emerald, Content analytics, Links, Widgets, White Label, etc.)
WordPress site WordPress Plugin, Emerald, LinkSwitcher, Links, Widgets, Tables
Tech skills APIs, White Label
Just starting a site Combine quality content + AI tools and widgets

Useful links

Learn more tips about how to start using affiliate tools and earn money with Travelpayouts in our articles: