For social media creators

Why Travelpayouts is a great fit

Whether you create content on Instagram, TikTok, YouTube, or any other platform, Travelpayouts gives you everything you need to start earning on travel recommendations — no website required.

If you’ve got an audience and a desire to share helpful content, you’re already set. Here's why Travelpayouts is a great fit for social media creators:

  • Work with top and well-known travel brands like Trip.com, GetYourGuide, Viator, and more — all from one dashboard.
  • Easily create links to insert in your bio and descriptions to highlight interesting offers for your subscribers
  • Use QR codes to integrate your affiliate links into various content formats including video
  • Get access to detailed analytics to see what works and what doesn’t.
  • Enjoy monthly payouts, automated and reliable.
  • Manage everything in one place: links, stats, and brands.
  • Get support that actually helps — our team knows social creators' needs and is here for you.

Easy tips that work

Want to turn your travel content into a steady income stream? These tips will help:

  • Use direct links: Link directly to hotel listings, tours, or deals — not just homepages. 
  • Highlight buttons: Use colorful buttons or callouts in stories, bios, or video descriptions to attract users' attention.
  • Promote hot deals: Share time-limited offers, promo codes, or seasonal discounts to drive urgency.
  • Add context: Tell your followers why this hotel or activity is worth checking out. Your personal touch makes a difference.
  • Track performance: Use SubIDs to compare results across posts, formats, and platforms.

Can I promote all brands?

Some brands don’t allow traffic from social media. But don’t worry — you’ll only see brands that fit your setup if you follow this flow:

  1. During sign-up, you already created a Project for your social channel. If not, follow these steps.
  2. Go to the Programs page of your Travelpayouts account.
  3. Apply the Relevant to filter — your Project type will automatically show only brands that allow social media traffic.

Essential tools for сreators

These tools are the best when it comes to social media:

  • Deep links — Send followers directly to specific hotels, tours, or activities. Here’s how you can use them:
    • Add links to your bio or use a link-in-bio tool
    • Use stories with link stickers, for example, on Instagram: create a story → tap the sticker icon → choose "Link" → paste your affiliate link
    • Place links in post captions or description boxes. If the platform doesn’t support clickable links in captions, you can paste the link in your bio and mention it in your post, for example, “Link in bio for the best hotel deals.”
  • QR Codes — Perfect for YouTube videos or printed guides.
  • Promo codes from the brands — We constantly share new offers from brands in the News section of the Travelpayouts dashboard. Make sure to use them as an opportunity to attract more users and get extra bookings.
  • SubID tracking — Monitor what content brings in the most earnings.

Important to know about Travelpayouts

  • Join for free, no contracts or upfront payments.
  • Monthly payouts between the 11th and 20th — straight to your card, PayPal, or other method.
  • Cookie duration ranges from 30 to 365 days, depending on the brand — you get credit even if the booking happens later.
  • Tools work instantly — no setup required.
  • Invite others via our referral program and earn even more.

Read next

1. How to Join Travelpayouts

2. How much do brands pay at Travelpayouts

3. How to set up a payout method to receive earnings

4. Referral program guide

5. How to create an affiliate link to any page on the brand's website

6. QR code with an affiliate link